{"id":30925,"date":"2022-02-12T17:13:24","date_gmt":"2022-02-12T16:13:24","guid":{"rendered":"https:\/\/numeractive.ch\/?p=30925"},"modified":"2022-02-15T16:30:56","modified_gmt":"2022-02-15T15:30:56","slug":"improve-your-digital-reputation-after-a-cyber-attack","status":"publish","type":"post","link":"https:\/\/numeractive.ch\/en\/improve-your-digital-reputation-after-a-cyber-attack\/","title":{"rendered":"How to improve your digital reputation after a cyber-attack?"},"content":{"rendered":"

A brand's online reputation can be the biggest casualty of a cyberattack, as evidenced by high-profile resignations of company executives and collapse of stock prices following a breach. data security.<\/p>\n\n\n\n

With cyber attacks on the rise amid the global pandemic and this new era of hybrid working, how can businesses prepare for the worst and preserve their brand reputation? <\/p>\n\n\n\n

NUMERACTIVE has prepared advice for you on how to do this and the importance of having a plan in place before an attack occurs.<\/p>\n\n\n\n

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Summary:<\/p><\/strong><\/h2>\n\n\n

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  1. What happens after a cyber attack?<\/a><\/li> <\/h3>\n\n\n

  2. E-reputation above all! <\/a><\/li><\/h3>\n\n\n

  3. How to restore your online reputation after a cyber attack? <\/a><\/li><\/h3>\n\n\n

  4. Some bonus tips to improve your e-reputation <\/a><\/li><\/h3>\n\n\n<\/ol>\n\n\n<\/div>\n\n\n\n

    What happens after a cyber attack?<\/strong><\/h2>\n\n\n\n

    For some time, all businesses have considered the threat of an IT outage as one of their top risks, but fears around broader cyber issues, such as a data breach and online fraud, have skyrocketed over the past 12 to 18 months.<\/p>\n\n\n\n

    With much of the interaction between consumers and businesses now taking place online, strong cyber security has become an essential part of building trust with your customer base. But what happens when this trust is broken?<\/p>\n\n\n\n

    It should therefore come as no surprise that cyber attacks can be extremely damaging to a business in a number of different ways, one particularly (and potentially fatal) way being damage to a brand's reputation<\/strong>.<\/p>\n\n\n\n

    In a recent study conducted to mark Cyber Security Awareness Month (every October), businesses looked at the effects of cyber attacks on business reputation and consumer trust. One of the most telling findings of the study is that consumers blame the company (46 %) almost as much as the hacker (54 %) when an attack occurs. So, the blame and reputational damage usually falls on the shoulders of the company<\/strong>\u2026and not on those of bad actors.<\/p>\n\n\n\n

    E-reputation above all!<\/strong><\/h2>\n\n\n\n
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