{"id":31028,"date":"2022-04-15T12:00:31","date_gmt":"2022-04-15T10:00:31","guid":{"rendered":"https:\/\/numeractive.ch\/?p=31028"},"modified":"2022-04-25T17:05:45","modified_gmt":"2022-04-25T15:05:45","slug":"creer-reels-instagram","status":"publish","type":"post","link":"https:\/\/numeractive.ch\/fr\/creer-reels-instagram\/","title":{"rendered":"Comment cr\u00e9er des Reels Instagram pour ma marque?"},"content":{"rendered":"\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full is-resized\"><img decoding=\"async\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" data-src=\"https:\/\/numeractive.ch\/wp-content\/uploads\/2022\/04\/algorithme-instagram-reels-edited.png\" alt=\"reels instagram\" class=\"wp-image-31031 lazyload\" width=\"376\"\/><noscript><img data-recalc-dims=\"1\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/numeractive.ch\/wp-content\/uploads\/2022\/04\/algorithme-instagram-reels-edited.png?w=376&ssl=1\" alt=\"reels instagram\" class=\"wp-image-31031 lazyload\"  srcset=\"https:\/\/i0.wp.com\/numeractive.ch\/wp-content\/uploads\/2022\/04\/algorithme-instagram-reels-edited.png?w=437&ssl=1 437w, https:\/\/i0.wp.com\/numeractive.ch\/wp-content\/uploads\/2022\/04\/algorithme-instagram-reels-edited.png?resize=169%2C300&ssl=1 169w, https:\/\/i0.wp.com\/numeractive.ch\/wp-content\/uploads\/2022\/04\/algorithme-instagram-reels-edited.png?resize=7%2C12&ssl=1 7w, https:\/\/i0.wp.com\/numeractive.ch\/wp-content\/uploads\/2022\/04\/algorithme-instagram-reels-edited.png?resize=380%2C675&ssl=1 380w\" sizes=\"(max-width: 437px) 100vw, 437px\" \/><\/noscript><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p>Le contenu vid\u00e9o court prend d\u2019assaut l\u2019espace des r\u00e9seaux sociaux.<\/p>\n\n\n\n<p>Des plateformes bien \u00e9tablies comme Youtube et Instagram ont mis en place des options de cr\u00e9ation de vid\u00e9os courtes pour concurrencer la plateforme TikTok, qui conna\u00eet une croissance rapide.<\/p>\n\n\n\n<p>D\u2019ailleurs, <a href=\"https:\/\/numeractive.ch\/fr\/comment-fonctionne-lalgorithme-instagram\/\" target=\"_blank\" rel=\"noreferrer noopener\">l\u2019algorithme d\u2019Instagram<\/a>, en particulier, r\u00e9compense les utilisateurs qui cr\u00e9ent du contenu \u00e0 l\u2019aide de leur fonctionnalit\u00e9 Reels.<\/p>\n\n\n\n<p>Si vous cherchez \u00e0 accro\u00eetre la visibilit\u00e9 de votre entreprise ou \u00e0 donner un coup de jeune \u00e0 votre contenu sur les r\u00e9seaux sociaux, la cr\u00e9ation de Reels ou de TikToks est un excellent point de d\u00e9part.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p>Outre le fait qu\u2019il s\u2019agit de contenu vid\u00e9o, <a href=\"https:\/\/blog.hootsuite.com\/instagram-reels-experiment\/https:\/\/blog.hootsuite.com\/instagram-reels-experiment\/\" target=\"_blank\" rel=\"noreferrer noopener\">Hootsuite a constat\u00e9 que les jours o\u00f9 ils ont publi\u00e9 des Reels Instagram<\/a>, ils ont vu des pics d\u2019engagement global.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" data-src=\"https:\/\/numeractive.ch\/wp-content\/uploads\/2022\/04\/faire-reels-instagram.png\" alt=\"\" class=\"wp-image-31033 lazyload\"\/><noscript><img data-recalc-dims=\"1\" fetchpriority=\"high\" decoding=\"async\" width=\"720\" height=\"502\" src=\"https:\/\/i0.wp.com\/numeractive.ch\/wp-content\/uploads\/2022\/04\/faire-reels-instagram.png?resize=720%2C502&ssl=1\" alt=\"\" class=\"wp-image-31033 lazyload\" srcset=\"https:\/\/i0.wp.com\/numeractive.ch\/wp-content\/uploads\/2022\/04\/faire-reels-instagram.png?w=720&ssl=1 720w, https:\/\/i0.wp.com\/numeractive.ch\/wp-content\/uploads\/2022\/04\/faire-reels-instagram.png?resize=300%2C209&ssl=1 300w, https:\/\/i0.wp.com\/numeractive.ch\/wp-content\/uploads\/2022\/04\/faire-reels-instagram.png?resize=18%2C12&ssl=1 18w, https:\/\/i0.wp.com\/numeractive.ch\/wp-content\/uploads\/2022\/04\/faire-reels-instagram.png?resize=570%2C397&ssl=1 570w, https:\/\/i0.wp.com\/numeractive.ch\/wp-content\/uploads\/2022\/04\/faire-reels-instagram.png?resize=380%2C265&ssl=1 380w\" sizes=\"(max-width: 720px) 100vw, 720px\" \/><\/noscript><figcaption>Source : Hootsuite Experiment<\/figcaption><\/figure>\n\n\n\n<p>==> Lisez la suite pour savoir exactement comment cr\u00e9er des Reels Instagram et des vid\u00e9os TikTok pour votre entreprise.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Comment cr\u00e9er un Reels Instagram pour votre marque ?<\/h2>\n\n\n\n<p><\/p>\n\n\n\n<p>Encore une fois, la ma\u00eetrise des bobines sur Instagram donnera un coup de pouce \u00e0 tous les types de contenus que vous publiez sur la plateforme ; N\u2019oubliez donc pas de continuer \u00e0 faire r\u00e9guli\u00e8rement des posts et des Stories !<\/p>\n\n\n\n<p>Voici les quatre \u00e9tapes de base pour cr\u00e9er un moulinet pour votre entreprise sur Instagram.<\/p>\n\n\n\n<p><strong>1.Entrez dans le mode Reels<\/strong><br>Pour entrer dans le mode Reels sur Instagram, allez sur votre profil, tapez sur le signe plus, puis s\u00e9lectionnez Reels.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large is-resized\"><img decoding=\"async\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" data-src=\"https:\/\/numeractive.ch\/wp-content\/uploads\/2022\/04\/creer-reels-instagram-1-473x1024.jpg\" alt=\"\" class=\"wp-image-31049 lazyload\" width=\"239\" height=\"518\"\/><noscript><img data-recalc-dims=\"1\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/numeractive.ch\/wp-content\/uploads\/2022\/04\/creer-reels-instagram-1.jpg?resize=239%2C518&ssl=1\" alt=\"\" class=\"wp-image-31049 lazyload\" width=\"239\" height=\"518\" srcset=\"https:\/\/i0.wp.com\/numeractive.ch\/wp-content\/uploads\/2022\/04\/creer-reels-instagram-1.jpg?resize=473%2C1024&ssl=1 473w, https:\/\/i0.wp.com\/numeractive.ch\/wp-content\/uploads\/2022\/04\/creer-reels-instagram-1.jpg?resize=139%2C300&ssl=1 139w, https:\/\/i0.wp.com\/numeractive.ch\/wp-content\/uploads\/2022\/04\/creer-reels-instagram-1.jpg?resize=768%2C1662&ssl=1 768w, https:\/\/i0.wp.com\/numeractive.ch\/wp-content\/uploads\/2022\/04\/creer-reels-instagram-1.jpg?resize=710%2C1536&ssl=1 710w, https:\/\/i0.wp.com\/numeractive.ch\/wp-content\/uploads\/2022\/04\/creer-reels-instagram-1.jpg?resize=946%2C2048&ssl=1 946w, https:\/\/i0.wp.com\/numeractive.ch\/wp-content\/uploads\/2022\/04\/creer-reels-instagram-1.jpg?resize=6%2C12&ssl=1 6w, https:\/\/i0.wp.com\/numeractive.ch\/wp-content\/uploads\/2022\/04\/creer-reels-instagram-1.jpg?resize=570%2C1234&ssl=1 570w, https:\/\/i0.wp.com\/numeractive.ch\/wp-content\/uploads\/2022\/04\/creer-reels-instagram-1.jpg?resize=380%2C822&ssl=1 380w, https:\/\/i0.wp.com\/numeractive.ch\/wp-content\/uploads\/2022\/04\/creer-reels-instagram-1.jpg?w=1170&ssl=1 1170w\" sizes=\"(max-width: 239px) 100vw, 239px\" \/><\/noscript><\/figure>\n\n\n\n<p>Choisissez ensuite Reel.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" data-src=\"http:\/\/numeractive.ch\/wp-content\/uploads\/2022\/04\/instagram-reels-473x1024.jpg\" alt=\"\" class=\"wp-image-31040 lazyload\" width=\"237\" height=\"512\"\/><noscript><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/numeractive.ch\/wp-content\/uploads\/2022\/04\/instagram-reels-473x1024.jpg?resize=237%2C512\" alt=\"\" class=\"wp-image-31040 lazyload\" width=\"237\" height=\"512\" srcset=\"https:\/\/i0.wp.com\/numeractive.ch\/wp-content\/uploads\/2022\/04\/instagram-reels.jpg?resize=473%2C1024&ssl=1 473w, https:\/\/i0.wp.com\/numeractive.ch\/wp-content\/uploads\/2022\/04\/instagram-reels.jpg?resize=139%2C300&ssl=1 139w, https:\/\/i0.wp.com\/numeractive.ch\/wp-content\/uploads\/2022\/04\/instagram-reels.jpg?resize=768%2C1662&ssl=1 768w, https:\/\/i0.wp.com\/numeractive.ch\/wp-content\/uploads\/2022\/04\/instagram-reels.jpg?resize=710%2C1536&ssl=1 710w, https:\/\/i0.wp.com\/numeractive.ch\/wp-content\/uploads\/2022\/04\/instagram-reels.jpg?resize=946%2C2048&ssl=1 946w, https:\/\/i0.wp.com\/numeractive.ch\/wp-content\/uploads\/2022\/04\/instagram-reels.jpg?resize=6%2C12&ssl=1 6w, https:\/\/i0.wp.com\/numeractive.ch\/wp-content\/uploads\/2022\/04\/instagram-reels.jpg?resize=570%2C1234&ssl=1 570w, https:\/\/i0.wp.com\/numeractive.ch\/wp-content\/uploads\/2022\/04\/instagram-reels.jpg?resize=380%2C822&ssl=1 380w, https:\/\/i0.wp.com\/numeractive.ch\/wp-content\/uploads\/2022\/04\/instagram-reels.jpg?w=1170&ssl=1 1170w\" sizes=\"(max-width: 237px) 100vw, 237px\" \/><\/noscript><\/figure>\n\n\n\n<p><strong>2.Choisissez vos param\u00e8tres<\/strong><br>Vous disposez alors d\u2019options pour les effets sp\u00e9ciaux, le son, la dur\u00e9e, la vitesse, les effets, les retouches et la minuterie. (Vous pouvez \u00e9galement ajouter le son et les effets plus tard).<\/p>\n\n\n\n<figure class=\"wp-block-image size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" data-src=\"https:\/\/numeractive.ch\/wp-content\/uploads\/2022\/04\/guide-reels-instagram-473x1024.jpg\" alt=\"\" class=\"wp-image-31038 lazyload\" width=\"236\" height=\"512\"\/><noscript><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/numeractive.ch\/wp-content\/uploads\/2022\/04\/guide-reels-instagram.jpg?resize=236%2C512&ssl=1\" alt=\"\" class=\"wp-image-31038 lazyload\" width=\"236\" height=\"512\" srcset=\"https:\/\/i0.wp.com\/numeractive.ch\/wp-content\/uploads\/2022\/04\/guide-reels-instagram.jpg?resize=473%2C1024&ssl=1 473w, https:\/\/i0.wp.com\/numeractive.ch\/wp-content\/uploads\/2022\/04\/guide-reels-instagram.jpg?resize=768%2C1662&ssl=1 768w, https:\/\/i0.wp.com\/numeractive.ch\/wp-content\/uploads\/2022\/04\/guide-reels-instagram.jpg?resize=710%2C1536&ssl=1 710w, https:\/\/i0.wp.com\/numeractive.ch\/wp-content\/uploads\/2022\/04\/guide-reels-instagram.jpg?resize=946%2C2048&ssl=1 946w, https:\/\/i0.wp.com\/numeractive.ch\/wp-content\/uploads\/2022\/04\/guide-reels-instagram.jpg?resize=6%2C12&ssl=1 6w, https:\/\/i0.wp.com\/numeractive.ch\/wp-content\/uploads\/2022\/04\/guide-reels-instagram.jpg?resize=570%2C1234&ssl=1 570w, https:\/\/i0.wp.com\/numeractive.ch\/wp-content\/uploads\/2022\/04\/guide-reels-instagram.jpg?resize=380%2C822&ssl=1 380w, https:\/\/i0.wp.com\/numeractive.ch\/wp-content\/uploads\/2022\/04\/guide-reels-instagram.jpg?w=1170&ssl=1 1170w\" sizes=\"(max-width: 236px) 100vw, 236px\" \/><\/noscript><\/figure>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>Musique : <\/strong>Ajoute une piste audio de votre choix provenant d\u2019autres utilisateurs de Reels ou de la biblioth\u00e8que de l\u2019application.<\/li><li><strong>Dur\u00e9e :<\/strong> Choisissez 15 ou 30 secondes.<\/li><li><strong>Vitesse :<\/strong> Ralentissez ou acc\u00e9l\u00e9rez votre vid\u00e9o.<\/li><li><strong>Effets :<\/strong> Ajoutez des filtres et des autocollants ; vous pouvez \u00e9galement utiliser les filtres que vous avez enregistr\u00e9s pr\u00e9c\u00e9demment.<\/li><li><strong>Retouche :<\/strong> Pour obtenir un aspect lisse de la peau.<\/li><li><strong>Minuterie : <\/strong>D\u00e9finissez une minuterie pour un enregistrement vid\u00e9o en mode mains libres.<\/li><\/ul>\n\n\n\n<p>Apr\u00e8s avoir appuy\u00e9 sur le bouton d\u2019enregistrement, vous verrez un compte \u00e0 rebours de 3-2-1 avant de commencer \u00e0 enregistrer.<\/p>\n\n\n\n<p><strong>3.Enregistrez, pr\u00e9visualisez et \u00e9ditez chaque clip<\/strong><br>Pendant l\u2019enregistrement, vous verrez une barre de progression en haut de l\u2019\u00e9cran pour vous aider \u00e0 respecter votre limite de temps.<\/p>\n\n\n\n<p>Une fois l\u2019enregistrement termin\u00e9, cliquez sur \u00ab\u00a0Suivant\/Next\u00a0\u00bb, l\u2019aper\u00e7u dans le coin inf\u00e9rieur droit de l\u2019\u00e9cran.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" data-src=\"https:\/\/numeractive.ch\/wp-content\/uploads\/2022\/04\/comment-creer-instagram-reels-473x1024.jpg\" alt=\"\" class=\"wp-image-31046 lazyload\" width=\"238\" height=\"514\"\/><noscript><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/numeractive.ch\/wp-content\/uploads\/2022\/04\/comment-creer-instagram-reels.jpg?resize=238%2C514&ssl=1\" alt=\"\" class=\"wp-image-31046 lazyload\" width=\"238\" height=\"514\" srcset=\"https:\/\/i0.wp.com\/numeractive.ch\/wp-content\/uploads\/2022\/04\/comment-creer-instagram-reels.jpg?resize=473%2C1024&ssl=1 473w, https:\/\/i0.wp.com\/numeractive.ch\/wp-content\/uploads\/2022\/04\/comment-creer-instagram-reels.jpg?resize=139%2C300&ssl=1 139w, https:\/\/i0.wp.com\/numeractive.ch\/wp-content\/uploads\/2022\/04\/comment-creer-instagram-reels.jpg?resize=768%2C1662&ssl=1 768w, https:\/\/i0.wp.com\/numeractive.ch\/wp-content\/uploads\/2022\/04\/comment-creer-instagram-reels.jpg?resize=710%2C1536&ssl=1 710w, https:\/\/i0.wp.com\/numeractive.ch\/wp-content\/uploads\/2022\/04\/comment-creer-instagram-reels.jpg?resize=946%2C2048&ssl=1 946w, https:\/\/i0.wp.com\/numeractive.ch\/wp-content\/uploads\/2022\/04\/comment-creer-instagram-reels.jpg?resize=6%2C12&ssl=1 6w, https:\/\/i0.wp.com\/numeractive.ch\/wp-content\/uploads\/2022\/04\/comment-creer-instagram-reels.jpg?resize=570%2C1234&ssl=1 570w, https:\/\/i0.wp.com\/numeractive.ch\/wp-content\/uploads\/2022\/04\/comment-creer-instagram-reels.jpg?resize=380%2C822&ssl=1 380w, https:\/\/i0.wp.com\/numeractive.ch\/wp-content\/uploads\/2022\/04\/comment-creer-instagram-reels.jpg?w=1170&ssl=1 1170w\" sizes=\"(max-width: 238px) 100vw, 238px\" \/><\/noscript><\/figure>\n\n\n\n<p>N\u2019oubliez pas que Reels vous permet d\u2019assembler les clips que vous enregistrez ou que vous t\u00e9l\u00e9chargez depuis votre galerie, vous pouvez donc \u00e9galement les ajouter.<\/p>\n\n\n\n<p>Une fois que vous avez cliqu\u00e9 sur l\u2019aper\u00e7u, vous disposez d\u2019options d\u2019\u00e9dition suppl\u00e9mentaires, ainsi que des options d\u2019origine si vous ne les avez pas choisies avant l\u2019enregistrement.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" data-src=\"https:\/\/numeractive.ch\/wp-content\/uploads\/2022\/04\/creer-instagram-reels-494x1024.jpg\" alt=\"\" class=\"wp-image-31047 lazyload\" width=\"240\" height=\"497\"\/><noscript><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/numeractive.ch\/wp-content\/uploads\/2022\/04\/creer-instagram-reels.jpg?resize=240%2C497&ssl=1\" alt=\"\" class=\"wp-image-31047 lazyload\" width=\"240\" height=\"497\" srcset=\"https:\/\/i0.wp.com\/numeractive.ch\/wp-content\/uploads\/2022\/04\/creer-instagram-reels.jpg?resize=494%2C1024&ssl=1 494w, https:\/\/i0.wp.com\/numeractive.ch\/wp-content\/uploads\/2022\/04\/creer-instagram-reels.jpg?resize=145%2C300&ssl=1 145w, https:\/\/i0.wp.com\/numeractive.ch\/wp-content\/uploads\/2022\/04\/creer-instagram-reels.jpg?resize=768%2C1593&ssl=1 768w, https:\/\/i0.wp.com\/numeractive.ch\/wp-content\/uploads\/2022\/04\/creer-instagram-reels.jpg?resize=740%2C1536&ssl=1 740w, https:\/\/i0.wp.com\/numeractive.ch\/wp-content\/uploads\/2022\/04\/creer-instagram-reels.jpg?resize=987%2C2048&ssl=1 987w, https:\/\/i0.wp.com\/numeractive.ch\/wp-content\/uploads\/2022\/04\/creer-instagram-reels.jpg?resize=6%2C12&ssl=1 6w, https:\/\/i0.wp.com\/numeractive.ch\/wp-content\/uploads\/2022\/04\/creer-instagram-reels.jpg?resize=570%2C1182&ssl=1 570w, https:\/\/i0.wp.com\/numeractive.ch\/wp-content\/uploads\/2022\/04\/creer-instagram-reels.jpg?resize=380%2C788&ssl=1 380w, https:\/\/i0.wp.com\/numeractive.ch\/wp-content\/uploads\/2022\/04\/creer-instagram-reels.jpg?w=1170&ssl=1 1170w\" sizes=\"(max-width: 240px) 100vw, 240px\" \/><\/noscript><\/figure>\n\n\n\n<p><strong>Contr\u00f4les audio :<\/strong> r\u00e9glez le son de la cam\u00e9ra, ajoutez de la musique (si ce n\u2019est pas d\u00e9j\u00e0 fait) ou enregistrez une voix off.<br><strong>D\u00e9corations :<\/strong> ajoutez des GIF, des autocollants, des \u00e9mojis, des comptes \u00e0 rebours, des \u00e9tiquettes, etc.<br><strong>Stylo <\/strong>: faites des lignes, des fl\u00e8ches, des gribouillages ou \u00e9crivez quelque chose.<br><strong>Texte :<\/strong> superposez du texte de diff\u00e9rentes couleurs<\/p>\n\n\n\n<p><strong>4.Publiez votre Reel<\/strong><br>Une fois que vous avez termin\u00e9 l\u2019enregistrement et le montage de tous vos clips, s\u00e9lectionnez le bouton \u00ab\u00a0Partager vers\u00a0\u00bb en bas \u00e0 droite (comme illustr\u00e9 ci-dessus), o\u00f9 vous serez amen\u00e9 \u00e0 l\u2019\u00e9cran de publication. Vous pourrez y choisir une couverture, \u00e9crire une l\u00e9gende, ajouter des hashtags, puis publier vos Reels.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">5 Id\u00e9es de Reels Instagram pour votre marque <\/h2>\n\n\n\n<p>Il existe de nombreux moyens gratuits d\u2019atteindre vos clients potentiels sur Instagram : posts, vid\u00e9os, Stories, IGTV, et maintenant Reels. Voici quelques-unes des fa\u00e7ons dont les entreprises peuvent utiliser les Reels Instagram pour s\u2019exprimer, \u00e9duquer et divertir.<\/p>\n\n\n\n<p><strong>1.Filmez-vous en train de donner des conseils<\/strong><br>Vous pourriez donner cinq conseils courts, un conseil approfondi ou un aper\u00e7u d\u2019une vid\u00e9o plus longue \u00e0 venir. Pensez aux mots-cl\u00e9s que vous ciblez dans les articles de blog, les FAQ de clients et de prospects, et d\u2019autres vid\u00e9os qui ont donn\u00e9 de bons r\u00e9sultats sur les r\u00e9seaux sociaux. Vous n\u2019en reviendrez pas de la quantit\u00e9 de contenu que vous trouverez en r\u00e9pondant simplement aux questions que vos clients vous posent r\u00e9guli\u00e8rement.<\/p>\n\n\n\n<p><strong>2.Mettez vos employ\u00e9s en avant<\/strong><br>Pr\u00e9sentez un employ\u00e9 chaque semaine, en expliquant ce qu\u2019il aime dans le fait de travailler pour votre entreprise, ce qu\u2019il aime dans son travail ou en donnant des conseils dans sa sp\u00e9cialit\u00e9. Les gens veulent se sentir li\u00e9s \u00e0 ceux avec qui ils font des affaires. De plus, c\u2019est une excellente occasion d\u2019exprimer les valeurs fondamentales de votre entreprise.<\/p>\n\n\n\n<p><strong>3.Pr\u00e9sentez vos secrets\/astuces sous forme de liste <\/strong><br>Avez-vous cr\u00e9\u00e9 votre propre entreprise ? Quelles sont les meilleures strat\u00e9gies de marketing que vous avez utilis\u00e9es pour d\u00e9velopper votre entreprise ? Les options sont infinies. Beaucoup de cr\u00e9ateurs de contenu \u00e9crivent les options et les d\u00e9signent au fur et \u00e0 mesure qu\u2019elles d\u00e9filent \u00e0 l\u2019\u00e9cran.<\/p>\n\n\n\n<p><strong>4.Cr\u00e9ez des Reels avant-apr\u00e8s<\/strong><br>Si vous \u00eates une entreprise de services, cela sera tr\u00e8s facile. N\u2019oubliez simplement pas de prendre des photos avant de commencer le projet.<\/p>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Le contenu vid\u00e9o court prend d\u2019assaut l\u2019espace des r\u00e9seaux sociaux. Des plateformes bien \u00e9tablies comme Youtube et Instagram ont mis en place des options de cr\u00e9ation de vid\u00e9os courtes pour concurrencer la plateforme TikTok, qui conna\u00eet une croissance rapide. D\u2019ailleurs, l\u2019algorithme d\u2019Instagram, en particulier, r\u00e9compense les utilisateurs qui cr\u00e9ent du contenu \u00e0 l\u2019aide de leur [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":31029,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[63],"tags":[65,104,66,102],"class_list":["post-31028","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-instagram","tag-instagram","tag-reels","tag-reseaux-sociaux","tag-tendance-2022"],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/numeractive.ch\/wp-content\/uploads\/2022\/04\/5f1056eaaee6a82d0e6a489e.jpeg?fit=2000%2C1500&ssl=1","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/numeractive.ch\/fr\/wp-json\/wp\/v2\/posts\/31028","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/numeractive.ch\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/numeractive.ch\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/numeractive.ch\/fr\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/numeractive.ch\/fr\/wp-json\/wp\/v2\/comments?post=31028"}],"version-history":[{"count":12,"href":"https:\/\/numeractive.ch\/fr\/wp-json\/wp\/v2\/posts\/31028\/revisions"}],"predecessor-version":[{"id":31051,"href":"https:\/\/numeractive.ch\/fr\/wp-json\/wp\/v2\/posts\/31028\/revisions\/31051"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/numeractive.ch\/fr\/wp-json\/wp\/v2\/media\/31029"}],"wp:attachment":[{"href":"https:\/\/numeractive.ch\/fr\/wp-json\/wp\/v2\/media?parent=31028"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/numeractive.ch\/fr\/wp-json\/wp\/v2\/categories?post=31028"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/numeractive.ch\/fr\/wp-json\/wp\/v2\/tags?post=31028"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}